Student Survey for New Moms! Take a minute, please!

mweine21 · Jan 9th, 2010, 15:35 PM

Hi, I'm an advertising student at Savannah College of Art and Design and I am trying to collect information on new moms for an advertising assignment. I'm looking for people with infants and toddlers to answer this survey. Any and all responses are helpful!

1) As a young mom do you participate in any online communities? If so, which ones?

2) What resources are most influential on your brand choices as a young mom? Rank from 1 to 5.

___ Family
___ Friends
___ Consumer Reports
___ Online Communities
___ Other:

3) How affective are discounts/coupons in your shopping routine?
Not very affect Very Affective
1 2 3 4 5

4) What are the first three diaper brands that come to mind, off hand?

5) Do you plan on using the same diaper brand as your infant grows? Why or Why Not?

LaDY · Jan 10th, 2010, 05:28 AM

1) As a young mom do you participate in any online communities? If so, which ones?

Yes...only babyandbump

2) What resources are most influential on your brand choices as a young mom? Rank from 1 to 5.

4 Family
1 Friends
2 Consumer Reports
3 Online Communities
5 Other:

3) How affective are discounts/coupons in your shopping routine?
Not very affect Very Affective

Not very affective

4) What are the first three diaper brands that come to mind, off hand?

Huggies
Pampers
erm...sainsburys own brand

5) Do you plan on using the same diaper brand as your infant grows? Why or Why Not?

Yes i did however most possibly will have to change as all of a sudden he has started to leak in his diapers which we have used since he was born.

Hope this helps! x

elm · Jan 10th, 2010, 13:47 PM

I'm not sure I'm a 'young' mum but -

1) As a young mom do you participate in any online communities? If so, which ones?
Here, a couple of natural parenting forums.

2) What resources are most influential on your brand choices as a young mom? Rank from 1 to 5.

___ Family 1
___ Friends 3
___ Consumer Reports 3
___ Online Communities 3
___ Other: 4 (green credentials, company ethics)

3) How affective are discounts/coupons in your shopping routine?
Not very affect Very Affective
5 - if there's a huge saving then I'm likely to buy something I wouldn't normally (probably wouldn't buy it again at full price though!)

4) What are the first three diaper brands that come to mind, off hand?

Bamboozle - tots bots
Pampers
Huggies

5) Do you plan on using the same diaper brand as your infant grows? Why or Why Not?

We use a mixture of cloth & nappies. I'm not brand loyal but there are some supermarket brand nappies I avoid now because they're not as effective or seem to cause nappy rash.

tasha41 · Jan 14th, 2010, 00:49 AM

1) As a young mom do you participate in any online communities? If so, which ones?
Babyandbump.com

2) What resources are most influential on your brand choices as a young mom? Rank from 1 to 5.

3 Family
1 Friends
4 Consumer Reports
5 Online Communities
2 Other: "extras" ie: rewards program, availability of coupons

3) How affective are discounts/coupons in your shopping routine?
Not very affective Very Affective
1 2 3 4 5
I'd say about a 4, I almost always use coupons when buying formula, diapers, wipes. Groceries etc not so much.

4) What are the first three diaper brands that come to mind, off hand?
Pampers, Huggies, Parents Choice

5) Do you plan on using the same diaper brand as your infant grows? Why or Why Not?
Yes. I use Pampers and have tried Huggies. Pampers fit my baby better, I have not had one leak with Pampers but have had several with Huggies. Also a few times after the overnight period I had a diaper with the absorbing gel leaked out of it with Huggies, has yet to happen with Pampers.

caz81 · Jan 14th, 2010, 01:43 AM

1) As a young mom do you participate in any online communities? If so, which ones?

baby & bump
2) What resources are most influential on your brand choices as a young mom? Rank from 1 to 5.

___ Family 3
___ Friends 2
___ Consumer Reports 4
___ Online Communities 1
___ Other:

3) How affective are discounts/coupons in your shopping routine?
Not very affect Very Affective

not very affective

4) What are the first three diaper brands that come to mind, off hand?
1.pampers
2.huggies
3.bambino

5) Do you plan on using the same diaper brand as your infant grows? Why or Why
Not?

yes, because they are working well, suit her. would only change if they start to cause a problem

Sara-Rose89 · Jan 14th, 2010, 03:54 AM

1) As a young mom do you participate in any online communities? If so, which ones?

Baby and Bump

2) What resources are most influential on your brand choices as a young mom? Rank from 1 to 5.

_1_ Family
_2__ Friends
_4__ Consumer Reports
_3_ Online Communities
_5__ Other:

3) How affective are discounts/coupons in your shopping routine?
Not very affect Very Affective

Not very effective

4) What are the first three diaper brands that come to mind, off hand?

Pampers, Huggies, Asda little angels

5) Do you plan on using the same diaper brand as your infant grows? Why or Why Not?

Yes, I use pampers, its what my mum used with me and what my friends use also. I stick with what i know

lhamil88 · Jan 14th, 2010, 12:12 PM

1) As a young mom do you participate in any online communities? If so, which ones?
yes babyandbump and facebook!

2) What resources are most influential on your brand choices as a young mom? Rank from 1 to 5.

4 Family
2 Friends
1 Consumer Reports
3 Online Communities
5 Other: special offers

3) How affective are discounts/coupons in your shopping routine?
Not very affect Very Affective
around a 4 if i have the coupons i will use them

4) What are the first three diaper brands that come to mind, off hand?
pampers, huggies, tesco own brand

5) Do you plan on using the same diaper brand as your infant grows? Why or Why Not?
no i have used several different brands as i buy on special offer and my son seems to grow soo quick!

Shazzy-babee · Feb 13th, 2010, 19:07 PM

[B]
1) As a young mom do you participate in any online communities? If so, which ones?[B]
baby and bump

2) What resources are most influential on your brand choices as a young mom? Rank from 1 to 5.[B]

2 Family
3 Friends
4 Consumer Reports
4 Online Communities
1.Other: my one views

3) How affective are discounts/coupons in your shopping routine?[B]
Not very affect
(though i do buy most of the toime from boot to get points on my card)

4) What are the first three diaper brands that come to mind, off hand?[B]
pampers
huggies
ermm..boots own

5) Do you plan on using the same diaper brand as your infant grows? Why or Why Not?
yeah i do but if i do change it would be to a cloth bum

Eternal · Feb 16th, 2010, 15:45 PM

1) As a young mom do you participate in any online communities? If so, which ones?
Yes Baby and Bump only, unless facebook counts

2) What resources are most influential on your brand choices as a young mom? Rank from 1 to 5.

3___ Family
4___ Friends
2___ Consumer Reports
1___ Online Communities
___ Other:

3) How affective are discounts/coupons in your shopping routine?
Not very affect Very Affective
1 2 3 4 5 Very effective

4) What are the first three diaper brands that come to mind, off hand?
huggies, pampers, own brands i.e tesco

5) Do you plan on using the same diaper brand as your infant grows? Why or Why Not?
No, will change depending on needs, advice, discounts etc, if there where some sort of loyalty scheme i would keep to one brand

JayDee · Feb 18th, 2010, 04:28 AM

1) As a young mom do you participate in any online communities? If so, which ones?
Yes, Babyandbump

2) What resources are most influential on your brand choices as a young mom? Rank from 1 to 5.

_1__ Family
_4__ Friends
_2__ Consumer Reports
_3__ Online Communities
___ Other:

3) How affective are discounts/coupons in your shopping routine?
Not very affect Very Affective
1 2 3 4 5

4) What are the first three diaper brands that come to mind, off hand?
Pampers, Huggies, Supermarket own

5) Do you plan on using the same diaper brand as your infant grows? Why or Why Not?
At the moment yes, because they fit well and hold everything in, if that changes I might try a different brand.

Jan 9th, 2010, 15:35 PM	#1
mweine21 Press/Research New BnB member Join Date: Jan 2010 Posts: 2	Student Survey for New Moms! Take a minute, please! Hi, I'm an advertising student at Savannah College of Art and Design and I am trying to collect information on new moms for an advertising assignment. I'm looking for people with infants and toddlers to answer this survey. Any and all responses are helpful! 1) As a young mom do you participate in any online communities? If so, which ones? 2) What resources are most influential on your brand choices as a young mom? Rank from 1 to 5. ___ Family ___ Friends ___ Consumer Reports ___ Online Communities ___ Other: 3) How affective are discounts/coupons in your shopping routine? Not very affect Very Affective 1 2 3 4 5 4) What are the first three diaper brands that come to mind, off hand? 5) Do you plan on using the same diaper brand as your infant grows? Why or Why Not?

Status: Offline

Jan 10th, 2010, 05:28 AM	#2
LaDY Mum (Mom) BnB Addict Join Date: Oct 2007 Location: UK Posts: 4,522	1) As a young mom do you participate in any online communities? If so, which ones? Yes...only babyandbump 2) What resources are most influential on your brand choices as a young mom? Rank from 1 to 5. 4 Family 1 Friends 2 Consumer Reports 3 Online Communities 5 Other: 3) How affective are discounts/coupons in your shopping routine? Not very affect Very Affective Not very affective 4) What are the first three diaper brands that come to mind, off hand? Huggies Pampers erm...sainsburys own brand 5) Do you plan on using the same diaper brand as your infant grows? Why or Why Not? Yes i did however most possibly will have to change as all of a sudden he has started to leak in his diapers which we have used since he was born. Hope this helps! x

Status: Offline

Jan 10th, 2010, 13:47 PM	#3
elm Mum (Mom) BnB Addict Join Date: Apr 2008 Location: United Slingdom Posts: 6,324	I'm not sure I'm a 'young' mum but - 1) As a young mom do you participate in any online communities? If so, which ones? Here, a couple of natural parenting forums. 2) What resources are most influential on your brand choices as a young mom? Rank from 1 to 5. ___ Family 1 ___ Friends 3 ___ Consumer Reports 3 ___ Online Communities 3 ___ Other: 4 (green credentials, company ethics) 3) How affective are discounts/coupons in your shopping routine? Not very affect Very Affective 5 - if there's a huge saving then I'm likely to buy something I wouldn't normally (probably wouldn't buy it again at full price though!) 4) What are the first three diaper brands that come to mind, off hand? Bamboozle - tots bots Pampers Huggies 5) Do you plan on using the same diaper brand as your infant grows? Why or Why Not? We use a mixture of cloth & nappies. I'm not brand loyal but there are some supermarket brand nappies I avoid now because they're not as effective or seem to cause nappy rash.

Status: Offline

Jan 14th, 2010, 00:49 AM	#4
tasha41 Mum (Mom) BnB Spammer Elite Join Date: Jul 2008 Location: Hamilton, Canada Posts: 23,921	1) As a young mom do you participate in any online communities? If so, which ones? Babyandbump.com 2) What resources are most influential on your brand choices as a young mom? Rank from 1 to 5. 3 Family 1 Friends 4 Consumer Reports 5 Online Communities 2 Other: "extras" ie: rewards program, availability of coupons 3) How affective are discounts/coupons in your shopping routine? Not very affective Very Affective 1 2 3 4 5 I'd say about a 4, I almost always use coupons when buying formula, diapers, wipes. Groceries etc not so much. 4) What are the first three diaper brands that come to mind, off hand? Pampers, Huggies, Parents Choice 5) Do you plan on using the same diaper brand as your infant grows? Why or Why Not? Yes. I use Pampers and have tried Huggies. Pampers fit my baby better, I have not had one leak with Pampers but have had several with Huggies. Also a few times after the overnight period I had a diaper with the absorbing gel leaked out of it with Huggies, has yet to happen with Pampers.

Status: Offline

Jan 14th, 2010, 01:43 AM	#5
caz81 Mum (Mom) BnB Addict Join Date: Mar 2009 Posts: 7,219	1) As a young mom do you participate in any online communities? If so, which ones? baby & bump 2) What resources are most influential on your brand choices as a young mom? Rank from 1 to 5. ___ Family 3 ___ Friends 2 ___ Consumer Reports 4 ___ Online Communities 1 ___ Other: 3) How affective are discounts/coupons in your shopping routine? Not very affect Very Affective not very affective 4) What are the first three diaper brands that come to mind, off hand? 1.pampers 2.huggies 3.bambino 5) Do you plan on using the same diaper brand as your infant grows? Why or Why Not? yes, because they are working well, suit her. would only change if they start to cause a problem

Status: Offline

Jan 14th, 2010, 03:54 AM	#6
Sara-Rose89 Mum (Mom) Active BnB Member Join Date: Oct 2008 Posts: 511	1) As a young mom do you participate in any online communities? If so, which ones? Baby and Bump 2) What resources are most influential on your brand choices as a young mom? Rank from 1 to 5. _1_ Family _2__ Friends _4__ Consumer Reports _3_ Online Communities _5__ Other: 3) How affective are discounts/coupons in your shopping routine? Not very affect Very Affective Not very effective 4) What are the first three diaper brands that come to mind, off hand? Pampers, Huggies, Asda little angels 5) Do you plan on using the same diaper brand as your infant grows? Why or Why Not? Yes, I use pampers, its what my mum used with me and what my friends use also. I stick with what i know

Status: Offline

Jan 14th, 2010, 12:12 PM	#7
lhamil88 Mum (Mom) Active BnB Member Join Date: Apr 2009 Location: doncaster Posts: 218	1) As a young mom do you participate in any online communities? If so, which ones? yes babyandbump and facebook! 2) What resources are most influential on your brand choices as a young mom? Rank from 1 to 5. 4 Family 2 Friends 1 Consumer Reports 3 Online Communities 5 Other: special offers 3) How affective are discounts/coupons in your shopping routine? Not very affect Very Affective around a 4 if i have the coupons i will use them 4) What are the first three diaper brands that come to mind, off hand? pampers, huggies, tesco own brand 5) Do you plan on using the same diaper brand as your infant grows? Why or Why Not? no i have used several different brands as i buy on special offer and my son seems to grow soo quick!

Status: Offline

Feb 13th, 2010, 19:07 PM	#8
Shazzy-babee Mum (Mom) Chat Happy BnB Member Join Date: Sep 2009 Location: exeter, devon Posts: 1,363	[B] 1) As a young mom do you participate in any online communities? If so, which ones?[B] baby and bump 2) What resources are most influential on your brand choices as a young mom? Rank from 1 to 5.[B] 2 Family 3 Friends 4 Consumer Reports 4 Online Communities 1.Other: my one views 3) How affective are discounts/coupons in your shopping routine?[B] Not very affect (though i do buy most of the toime from boot to get points on my card) 4) What are the first three diaper brands that come to mind, off hand?[B] pampers huggies ermm..boots own 5) Do you plan on using the same diaper brand as your infant grows? Why or Why Not? yeah i do but if i do change it would be to a cloth bum

Status: Offline

Feb 16th, 2010, 15:45 PM	#9
Eternal Mum (Mom) BnB Addict Join Date: Jan 2009 Location: Swansea, Wales Posts: 6,624	1) As a young mom do you participate in any online communities? If so, which ones? Yes Baby and Bump only, unless facebook counts 2) What resources are most influential on your brand choices as a young mom? Rank from 1 to 5. 3___ Family 4___ Friends 2___ Consumer Reports 1___ Online Communities ___ Other: 3) How affective are discounts/coupons in your shopping routine? Not very affect Very Affective 1 2 3 4 5 Very effective 4) What are the first three diaper brands that come to mind, off hand? huggies, pampers, own brands i.e tesco 5) Do you plan on using the same diaper brand as your infant grows? Why or Why Not? No, will change depending on needs, advice, discounts etc, if there where some sort of loyalty scheme i would keep to one brand

Status: Offline

Feb 18th, 2010, 04:28 AM	#10
JayDee Mum (Mom) BnB Addict Join Date: Feb 2009 Location: UK Posts: 3,625	1) As a young mom do you participate in any online communities? If so, which ones? Yes, Babyandbump 2) What resources are most influential on your brand choices as a young mom? Rank from 1 to 5. _1__ Family _4__ Friends _2__ Consumer Reports _3__ Online Communities ___ Other: 3) How affective are discounts/coupons in your shopping routine? Not very affect Very Affective 1 2 3 4 5 4) What are the first three diaper brands that come to mind, off hand? Pampers, Huggies, Supermarket own 5) Do you plan on using the same diaper brand as your infant grows? Why or Why Not? At the moment yes, because they fit well and hold everything in, if that changes I might try a different brand.

Status: Online

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